Media - Understanding, Designing and Producing Media
Europa-No. 35210
Medien verstehen - gestalten - produzieren
Language: German
This book provides a fundamental, practical and attractively presented overall view of all fields of the media for use in the subjects Design and Media Technology, Computer Technology and Multimedia. Suitable for training as Media Designer, for vocational colleges specialising in media technology, and for private study. Among the contents: Media, media production, typography, audio, graphics, image, video, animation, multimedia, design, printing, presentation, media economy, media law. Numerous concrete case studies as practical examples, didactically designed learning units with exercises at the end of every chapter. Navigation bar and extensive glossary.
Media - Audio-Visual Designing
Europa-No. 37310
AV-Mediengestaltung Grundwissen
Language: German
Course book for media design trainees. The book teaches the basics of areas relevant to film and television - graphical principles of imagery, sound design, camara work, dramaturgy, lighting, cutting and editing.
Projects and exercises at the end of each chapter help to consolidate the material, analyses sharpen the eye and the sensibility for the design of audio-visual productions.
Visualised communication
Europa-No. 37756
Visualisierte Kommunikation
Language: German
The practice-orientated and heavily illustrated textbook provides established basic information on the conception and design of printing and digital media, taking into consideration the respective communicative purpose and the target group.
Focus of the content: Visual perception, the effect of shape and colour, historical development and the technical foundations of the typeface, format and layout, corporate design, production process from the idea to the complete media product.
It explains the elementary fundamentals of design for the creation of numerous media products, from simple graphic symbols all the way to complex corporate designs.
Professions: Digital and print media designer, media technology assistant
Professional Image Editing
Europa-No. 3771X
Professionelle Bildbearbeitung
Language: German
A textbook for professional education and specialization. It contains in-depth information about image design and technical processing. The book covers the basics of iconography and image design, data handling and subject-specific image optimization, as well as data processing for different image reproduction systems. Using the subject- oriented explanations with numerous examples, readers will learn quickly to evaluate image designs and master the technical skills of professional realization and reproduction.